On Twin Cities PBS
University Avenue means different things to different people. It’s always been eclectic, unruly, noisy, gritty. And the street has seen its fortunes rise and fall over the decades. During the first half of the 20th century, it was a thriving commercial corridor, defined by places like the Minnesota Transfer Railway, Montgomery Ward, Brown & Bigelow, Lexington Ballpark, Prom Ballroom, and the popular streetcar. The 70s and 80s were not as kind to University, as new freeways and suburban development ushered in a period of slow decline. More recently, thousands of immigrants began living out their hopes and dreams, and the Green Line light rail has drawn new activity and development to the avenue.
We could not be happier with the campaign video that Peter created for us. Peter is a gifted storyteller who knows how to take complex topics and make them accessible for a broad audience. From planning, to shooting, to taking edits, Peter and his team were great to work with. Everyone who sees our video is inspired by its message of multiplying the impact of Twin Cities Habitat for Humanity in an innovative way. Sue Haigh
President and CEO (retired)
Twin Cities Habitat for Humanity
On Twin Cities PBS
When the Twin Cities Ford Assembly Plant opened in 1925, it was one of the most innovative auto assembly plants in the country. No other facility had its unique combination of hydroelectric power, on-site silica sand for glass manufacturing, and navigational river access. It was the largest Ford plant outside of Detroit and was considered by many to be the most beautiful industrial plant of its day. This film gives you the inside story about the plant’s role in WWII, the labor movement, the relentless pressure of the assembly line, and the evolution of the city. Watch it online and get more info at twincitiesfordplant.com.